The Shping platform began its journey as a startup called Authenticateit.
Our prime focus was to develop a scalable brand protection solution for businesses of all sizes. During the development stage, we experimented with a number of pilots in various industry sectors. Among many sectors, this included: clothing, footwear, dairy and luxury goods.
With each new partner, we were able to gain vital knowledge and find new applications for our platform. Most importantly, we learnt that the platform could only achieve real ROI if it’s used by businesses, their partners and ultimately, the end consumers. Now that we’ve developed the most robust and scalable serialisation and traceability platform, we’ve started working on the missing piece of the puzzle.
We want our platform to become an integral part of the overall shopping experience.
The Shping platform will bring value to all users; brand owners, the complete supply chain, and the actual shopper.
